NATCHITOCHES – The Northwestern State Athletic Department and Under Armour through BSN SPORTS have entered into a five-year partnership that makes Under Armour the official apparel provider for NSU Athletics. Through this partnership, BSN SPORTS will serve as the official apparel and equipment provider for the Demons athletic program, while outfitting the university's athletes and coaches in premier Under Armour product selection.
 
NSU Director of Athletics Kevin Bostian announced the partnership Monday.
 
"Under Armour is one of the most recognizable athletic brands in college athletics, which makes it a perfect partner for Northwestern State," Bostian said. "Our student-athletes will benefit from this partnership with one of the top athletic apparel and equipment manufacturers in the country."
 
Under Armour will serve as the official brand for all 14 of Northwestern State's Division I programs. The agreement is supported through BSN SPORTS' Collegiate Select program, which provides comprehensive apparel, equipment, and fanwear for collegiate athletics, intramural, club and staff within D-I, D-II, D-III, NJCAA and NAIA schools.
 
"We are thrilled for the opportunity to elevate the experience of Northwestern State athletes and coaches through this partnership. With unparalleled access to elite apparel and equipment offerings, we are confident that this partnership will enhance Northwestern State athletic presences and provide valuable time back to the program's coaches and administrators to dedicate towards their student athletes," said Vice Presidents of BSN SPORTS Collegiate Select Program Todd Northrop.
 
Northwestern State joins the robust Under Armour roster of NCAA partners that includes Notre Dame, Auburn, Wisconsin and Utah among numerous others.
 
About BSN SPORTS
Farmers Branch-based BSN SPORTS is a leading marketer, manufacturer and distributor of sporting goods apparel and equipment. A division of Varsity Brands, BSN SPORTS markets and distributes its products to over 150,000 institutional and team sports customers in colleges and universities, middle and high schools, and recreational programs throughout the United States via catalog, e-commerce, and direct sales. Focused on providing game-changing solutions through local partnerships, multi-brand selection and one-stop shopping for equipment and uniforms, BSN SPORTS' more than 3,000 employees have been helping elevate participation in team sports since 1972. For more information about BSN SPORTS please visit www.BSNSPORTS.com.
 
About Under Armour
Based in Baltimore, Under Armour is a leading inventor, marketer and distributor of branded athletic performance apparel, footwear and accessories. Designed to empower human performance, Under Armour's innovative products and experiences are engineered to make athletes better. For more on Under Armour, visit http://about.underarmour.com.